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Why are M&M’s caving to right-wing anti-woke pressure? | Tayo Bero

Why are M&M’s caving to right-wing anti-woke pressure? | Tayo Bero

The brand made a vague symbolic gesture – and rightwing pundits twisted it into a devious agenda. Now they’re retreatingThey were inciting a communist takeover. They were promoting radical wokeness. Worst of all, they weren’t hot any more.A year after it first began, one of the most ridiculous back-and-forths between a large corporation and the media I’ve witnessed in my lifetime is finally over. The M&M’s have pulled their beloved spokescandies.Tayo Bero is a Guardian US columnist

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