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From Lizzo to Gayle, Grammy nominees highlight TikTok’s sway in music

From Lizzo to Gayle, Grammy nominees highlight TikTok’s sway in music

LOS ANGELES — Grammy-nominated breakup song “abcdefu” is the latest viral sensation to translate popularity on TikTok into chart-topping success and music industry acclaim. The short-video app, with more than 1 billion monthly active users, has emerged as one of the music industry’s most powerful promotional platforms. Several of this year’s Grammy nominees, including “abcdefu” […]

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